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Which Type of Multivariate Analysis Should Be Used When a Researcher

Question 18

Multiple Choice

Which type of multivariate analysis should be used when a researcher wants to identify
Subgroups of individuals that are homogeneous within subgroups and different from other subgroups?


A) Conjoint analysis
B) Cluster analysis
C) Multiple regression analysis
D) Factor analysis
E) Multiple discriminant analysis

Correct Answer:

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