Which of the Following Is True of Long-Run Pricing

Multiple Choice

Which of the following is true of long-run pricing?

A) It is fixed at a level that recovers the variable cost of the company and a pre-determined profit markup.
B) It is generally a function of the market factors and the cost involved in production is generally not a consideration.
C) It is a strategic decision designed to build long-run relationships with customers based on stable and predictable prices.
D) It is based only on internal requirements like cost and estimated rate of return as in the long run these requirements are the driving factors of any organization.