Solved

MsFrederica Marchionni Became CEO of Land's End in February 2015

Question 41

Multiple Choice

Ms.Frederica Marchionni became CEO of Land's End in February 2015 when the company showed a 73.8 million-dollar profit.By mid-June of 2016,the company had lost 27.2 million dollars.What went wrong?


A) The new leadership did not understand the corporate culture and image.
B) The marketplace liked the new image.
C) The founder undermined the new CEO in her ability to bring about change.
D) The new goals and objectives were coherent with the company mission statement.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions