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In Strategic Management,both the Short-Term and Long-Term Perspectives Need to Be

Question 12

Multiple Choice

In strategic management,both the short-term and long-term perspectives need to be considered because


A) shareholder value is only measured by short-term returns.
B) shareholders only care about long-term returns.
C) long-term vision precludes the analysis of present operating needs.
D) the creative tension between the two forces managers to develop more successful strategy.

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