Multiple Choice
In managing the corporate portfolio,the BCG matrix would suggest that
A) dogs should be invested in to increase market share and become cash cows.
B) stars are in low growth markets and can provide excess cash to fund other opportunities.
C) cash cows require substantial cash outlays to maintain market share.
D) question marks can represent future stars if their market share is increased.
Correct Answer:

Verified
Correct Answer:
Verified
Q14: Benefits derived from horizontal and hierarchical relationships
Q15: Microsoft offered in 2016 to buy LinkedIn
Q16: When using a BCG matrix,a _ is
Q17: Divesting of businesses can accomplish many different
Q18: The term "golden parachute" refers to<br>A) a
Q20: Research shows that most acquisitions of public
Q21: Cisco Systems,a computer networking firm,has undertaken over
Q22: 3M leverages its competencies in adhesives technologies
Q23: _ diversification is when a firm enters
Q24: In 2012,Microsoft admitted to a major _