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When an Acquiring Firm That Desires to Expand to a New

Question 61

Multiple Choice

When an acquiring firm that desires to expand to a new market where it does not have a product merges with a firm in that market,and continues to produce the other firm's product in the target market,it results in which of the following type of merger?


A) Vertical extension
B) Market extension
C) Diversification
D) Product extension
E) Horizontal extension

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