McCain Foods Developed Single-Sized Portions of Frozen Vegetables to Serve

Multiple Choice

McCain Foods developed single-sized portions of frozen vegetables to serve customers in South Africa that do not have proper refrigeration. This is an example of

A) determining whether there is international demand for a product.
B) modifying a product to fit a foreign market.
C) determining the receptivity of a foreign market for a company's product.
D) acquiring the necessary skills to do business abroad.
E) bootstrapping.