The Overview of a Social Media Marketing Plan

Multiple Choice

The overview of a social media marketing plan:

A) briefly describes the overall market conditions, and the firm's current position in the social media.
B) gives compelling reasons as to why the plan should be adopted by the firm.
C) describes in detail the goals and strategies, the target audience, and the methods for implementing, monitoring, measuring, and managing the marketing campaign.
D) examines competitor's presence in social media, including which platforms and tools they select and an evaluation of their overall effectiveness.