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  3. Study Set
    Contemporary Marketing Study Set 2
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    Exam 9: Market Segmentation, targeting, and Positioning
  5. Question
    Which of the Following Factors Falls Under the Resource Dimension
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Which of the Following Factors Falls Under the Resource Dimension

Question 92

Question 92

Multiple Choice

Which of the following factors falls under the resource dimension of the VALS system?


A) Social attitudes
B) Primary motivation
C) Eagerness to buy
D) Political views

Correct Answer:

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