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    Contemporary Marketing Study Set 2
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    Exam 11: Relationship Marketing and Customer Relationship Management Crm
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    When Partners in a Strategic Alliance Form a New Business
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When Partners in a Strategic Alliance Form a New Business

Question 139

Question 139

Multiple Choice

When partners in a strategic alliance form a new business unit in which each takes an ownership position,they have created a:


A) joint venture.
B) collusion organization.
C) development team.
D) merged organization.

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