Motels and Luxury Hotels Cater to the Same Want Satisfaction-A

Multiple Choice

Motels and luxury hotels cater to the same want satisfaction-a place to stay.However,their respective guests have considerably different expectations of service.Which of the following characteristics of services best represents these different expectations in service?

A) Services are intangible.
B) Companies cannot easily standardize services.
C) Service standards show wide variations.
D) Services are perishable.