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Match Each Item with the Correct Statement Below

Question 139

Multiple Choice

Match each item with the correct statement below.
-The progression of a product through introduction,growth,maturity,and decline stages is called its _____.


A) marketing mix
B) specialty products
C) product
D) services
E) convenience products
F) impulse goods
G) installations
H) wholesalers
I) business-to-business (B2B)
J) supplies
K) emergency goods
L) shopping products
M) component parts and materials
N) staples
O) product mix
P) product line
Q) line extension
R) total quality management
S) product lifecycle
T) benchmarking

Correct Answer:

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