Which of the Following Statements About the Adopter Categories Is

Multiple Choice

Which of the following statements about the adopter categories is true?

A) Innovators are a much larger group than laggards.
B) Early majority consumers are typically middle class and like to buy well-established products.
C) Early adopters are risk aversive.
D) Late majority consumers are typically very concerned about social acceptance.
E) Over 50 percent of the population is classified as a late majority consumer.