Pepperidge Farm Created a Biscuit Variation of Traditional Cheese Biscuits

Multiple Choice

Pepperidge Farm created a biscuit variation of traditional cheese biscuits by making its biscuits in the shape of goldfish.To attract new users and to maintain market share,Pepperidge Farm has enlarged its Goldfish biscuits and added cheese and peanut butter fillings.This strategy indicates that Goldfish cheese crackers are in the ________ stage of their product life cycle.

A) levelling
B) decline
C) expansion
D) extension
E) maturity