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A Company Would Adopt an Undifferentiated Targeting Strategy When There

Question 72

Multiple Choice

A company would adopt an undifferentiated targeting strategy when there is so much evidence of the benefits of a differentiated strategy in order ________.


A) to more efficiently focus on its CRM strategy
B) to take advantage of economies of scale
C) to remove the need for disintermediation
D) to move a product to the next stage of its product life cycle
E) All of the above

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