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A Drug Company Wants to Create an Advertisement for a New

Question 34

Multiple Choice

A drug company wants to create an advertisement for a new antidepressant drug.Using your knowledge of source credibility,which of the following advertisements would be most persuasive?


A) an ad that features a celebrity on the set of his or her new pirate movie
B) an ad that features an actor portraying a doctor
C) an ad that features the CEO of the drug company
D) an ad that features a famous person who has struggled with depression

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