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XR Motor Company Is Merging Its Individual Operation into One

Question 43

Multiple Choice

XR Motor Company is merging its individual operation into one so that it can offer a standardized product. It also plans to sells the product in essentially the same manner throughout the world. This strategy can best be described as a(n) _____.


A) international marketing strategy
B) orderly marketing strategy
C) global business strategy
D) multidomestic strategy

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