Multiple Choice
Complete the following using the terms listed.
-A company's _____ is a group of related products marked by physical similarities or intended for a similar market.
A) marketing intermediary
B) Test marketing
C) Brand insistence
D) Product life cycle
E) brand names
F) wholesaler
G) family brand
H) Brand awareness
I) Convenience products
J) product line
K) wheel of retailing
L) logistics
Correct Answer:

Verified
Correct Answer:
Verified
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