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A Study Compares the Effect on College Students of Two

Question 18

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A study compares the effect on college students of two different TV advertisements for spring break in Gulf Shores, Alabama. Call the ads "Ad #1" and "Ad #2." We want to know which ad makes more students want to visit Gulf Shores during spring break. The subjects are 90 students taking a course in hotel management. The design of the study looks like this: A study compares the effect on college students of two different TV advertisements for spring break in Gulf Shores, Alabama. Call the ads  Ad #1  and  Ad #2.  We want to know which ad makes more students want to visit Gulf Shores during spring break. The subjects are 90 students taking a course in hotel management. The design of the study looks like this:   The response variable should be named in the outline at  Question C.  The response variable in this study is A)  whether a student wants to visit Gulf Shores. B)  which advertisement a student watched. C)  90 college students. D)  randomization. E)  Ad #2. The response variable should be named in the outline at "Question C." The response variable in this study is


A) whether a student wants to visit Gulf Shores.
B) which advertisement a student watched.
C) 90 college students.
D) randomization.
E) Ad #2.

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