Multiple Choice
Instruction 19-5
A perfume manufacturer is trying to choose between two magazine advertising layouts.An expensive layout would include a small package of the perfume.A cheaper layout would include a "scratch-and-sniff" sample of the product.The manufacturer would use the more expensive layout only if there is evidence that it would lead to a higher approval rate.The manufacturer presents both layouts to five groups and determines the approval rating from each group on both layouts.The data are given below.Use this to test whether the median difference in approval rating is different from zero in favour of the more expensive layout with a level of significance of 0.05.
-Referring to Instruction 19-5,what is the appropriate test to use?
A) Wilcoxon signed rank test for difference in median.
B) Wilcoxon signed rank test for median difference.
C) Wilcoxon rank sum test for median difference.
D) Wilcoxon rank sum test for difference in median.
Correct Answer:

Verified
Correct Answer:
Verified
Q14: One disadvantage of the Wilcoxon rank sum
Q21: Instruction 19-5<br>A perfume manufacturer is trying
Q22: One reason for using the Wilcoxon Rank
Q24: The Kruskal-Wallis Rank Test for Differences in
Q27: Instruction 19-4<br>The director of the MBA
Q28: Instruction 19-4<br>The director of the MBA
Q35: When the normality assumption is not met
Q41: The Kruskal-Wallis test is an extension of
Q42: Instruction 19-1<br>The director of transportation of
Q80: The McNemar test is used to determine