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    Exam 7: Planning for Online and Interactive Communications
  5. Question
    Molson Canadian Is a Heavy Advertiser on TSN
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Molson Canadian Is a Heavy Advertiser on TSN

Question 16

Question 16

Multiple Choice

Molson Canadian is a heavy advertiser on TSN.ca because the ___________ of the website match that of their consumer.


A) demographics
B) usage patterns
C) gender bias
D) age
E) geographics

Correct Answer:

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