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  3. Study Set
    Exploring Business
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    Exam 7: Product Design and Development
  5. Question
    Customers Buy Products to Satisfy _____ Needs and Expect to Derive
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Customers Buy Products to Satisfy _____ Needs and Expect to Derive

Question 19

Question 19

Multiple Choice

Customers buy products to satisfy _____ needs and expect to derive some value or _____ from them.


A) unmet / benefit
B) material / profit
C) unmet / pleasure
D) logical / satisfaction

Correct Answer:

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