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    Principles of Marketing Study Set 2
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    Exam 18: Creating Competitive Advantage
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    Jennifer Just Hired Tony Away from His Job with Her
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Jennifer Just Hired Tony Away from His Job with Her

Question 55

Question 55

Short Answer

Jennifer just hired Tony away from his job with her major competition.She did this,in part,so he might follow that competitor closely to see what it does in the marketplace.Tony is an example of a(n)________ expert.

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