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    Exam 10: New-Product Development and Product Life-Cycle Strategies
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    Proctor & Gamble Has Sold Off a Number of Lesser
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Proctor & Gamble Has Sold Off a Number of Lesser

Question 10

Question 10

Short Answer

Proctor & Gamble has sold off a number of lesser or declining brands,such as Oxydol detergent and Jif peanut butter.In these examples,management decided to ________ the products.

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