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    Principles of Marketing Study Set 2
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    Exam 9: Products,services,and Brands: Building Customer Value
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    Marketers Sometimes Undertake Activities to Create,maintain,or Change Attitudes Toward Particular
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Marketers Sometimes Undertake Activities to Create,maintain,or Change Attitudes Toward Particular

Question 14

Question 14

Short Answer

Marketers sometimes undertake activities to create,maintain,or change attitudes toward particular people.This is called _________________.

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