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    Exam 1: Marketing: Creating and Capturing Customer Value
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    Of the Following,which Is the Most Important Concept of Modern
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Of the Following,which Is the Most Important Concept of Modern

Question 47

Question 47

Multiple Choice

Of the following,which is the most important concept of modern marketing?


A) Customer relationship management
B) Societal marketing
C) Consumer-generated marketing
D) Properly trained salespeople
E) Low prices

Correct Answer:

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