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    Retail Management Study Set 1
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    Exam 14: Developing Merchandise Plans
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    A Retailer Specifically Attempts to Increase Its Average Sale Through
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A Retailer Specifically Attempts to Increase Its Average Sale Through

Question 26

Question 26

Multiple Choice

A retailer specifically attempts to increase its average sale through carrying complementary goods and services in _____.


A) cross-merchandising
B) impulse sales
C) scrambled merchandising
D) merchandising

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