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    Retail Management Study Set 1
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    Exam 5: Retail Institutions by Store-Based Strategy
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    A Manufacturer Seeking Maximum Channel Control Should Utilize Which Type
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A Manufacturer Seeking Maximum Channel Control Should Utilize Which Type

Question 69

Question 69

Multiple Choice

A manufacturer seeking maximum channel control should utilize which type of retailer?


A) factory outlet
B) membership club
C) off-price chain
D) department store

Correct Answer:

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