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When a Channel Intermediary Is Compensated for the Ordinary Services

Question 115

Multiple Choice

When a channel intermediary is compensated for the ordinary services and tasks performed within the channel of distribution,the compensation,usually in the form of a discount from base price,is called which of the following?


A) a functional (or trade) discount
B) a rebate or refund
C) a promotional allowance
D) a cumulative or noncumulative quantity discount

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