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  3. Study Set
    Strategic Management Study Set 4
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    Exam 4: Exploring the External Environment: Macro Industry and Dynamics
  5. Question
    In the Mature Phase of the Industry Life Cycle, ________
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In the Mature Phase of the Industry Life Cycle, ________

Question 138

Question 138

Multiple Choice

In the mature phase of the industry life cycle, ________.


A) the market expands beyond the niche
B) there is a proliferation of products served
C) there is product and market contraction
D) participants emphasize problem solving

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