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    Mastering Strategic Management Study Set 1
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    Exam 5: Selecting Business-Level Strategies
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    Customers, in Many Cases, May Simply Prefer a Cheaper Alternative
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Customers, in Many Cases, May Simply Prefer a Cheaper Alternative

Question 58

Question 58

True/False

Customers, in many cases, may simply prefer a cheaper alternative to a unique product sold at a premium price.

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