Multiple Choice
Iyengar and Lepper (2000) offered grocery shoppers free samples from a display of either 6 or 24 varieties of quality jam. Which of the following is reported in your text as one of the results of the study?
A) A greater proportion of shoppers stopped at the 6- than at the 24-variety table.
B) A greater proportion of the shoppers passing the 24-variety table than of the shoppers passing the 6-variety table purchased a jar of jam.
C) A greater proportion of shoppers stopping at the 6- than at the 24-variety table accepted a free sample of jam.
D) A greater proportion of the shoppers passing the 6-variety table than of the shoppers passing the 24-variety table purchased a jar of jam.
Correct Answer:
Verified
Correct Answer:
Verified
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