Multiple Choice
Which of the following increases the effectiveness of an online sales or marketing message?
A) Send online sales messages only to customers or prospects who have given you permission to send them e-mail marketing messages.
B) Avoid conveying urgency or setting deadlines as doing so makes the writer appear desperate.
C) Use a minimum of graphics and as much text as possible.
D) Make the message formal, focused, and extensive.
Correct Answer:

Verified
Correct Answer:
Verified
Q8: Which of the following is most accurate
Q9: A successful persuasive message will typically take
Q10: You should use persuasion when<br>A) you anticipate
Q11: Use of e-mail, company Web pages, and
Q12: Building interest in a sales message can
Q15: A(n) _ contains digital information available on
Q16: Persuasive requests are generally more effective when
Q17: Because postscripts make letters appear poorly organized
Q18: When you expect price to be an
Q45: A(n)_ appeal focuses on making or saving