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    Exam 5: Selecting Target Markets
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    End Use,price Sensitivity,and Brand Loyalty Are All ____ Variables That
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End Use,price Sensitivity,and Brand Loyalty Are All ____ Variables That

Question 196

Question 196

Multiple Choice

End use,price sensitivity,and brand loyalty are all ____ variables that can be used in market segmentation.


A) psychographic
B) usage
C) demographic
D) geodemographic
E) behavioristic

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