Multiple Choice
End use,price sensitivity,and brand loyalty are all ____ variables that can be used in market segmentation.
A) psychographic
B) usage
C) demographic
D) geodemographic
E) behavioristic
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q31: The undifferentiated strategy can be effective for
Q31: When evaluating relevant market segments, cost estimates
Q37: After a firm has identified an appropriate
Q50: A market is a group of people
Q74: The term market density refers to the
Q98: Individuals' ability to buy depends on the
Q141: Motives can be used to segment markets.
Q172: What are the conditions under which an
Q181: To find a target market,a firm can
Q209: One condition for effective segmentation is that