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Why Is Linking Ads to Search Results Considered a Brilliant

Question 13

Multiple Choice

Why is linking ads to search results considered a brilliant move?


A) Users' search term indicates an overt interest in a given topic.
B) Users can research products when they chance upon an ad.
C) Users can access information that they would otherwise not have access to.
D) Users resent having to create separate sets of online identities to access search results and advertising services.
E) Users can avoid the hassle of toggling between an ad and a search page.

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