Multiple Choice
Apple is known around the world as a major PC manufacturer and maker of digital music players (iPods) . With the introduction of the iTunes effort, Apple now boasts a 75 percent share in digital music sales, in direct competition with the four major record labels in the music industry. This has been possible due to the _____ of Apple's hardware business and the digital music market.
A) straddling
B) convergence
C) diversification
D) customization
E) monopoly
Correct Answer:
Verified
Correct Answer:
Verified
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