Multiple Choice
Netscape, which once controlled more than 80 percent of the market share in Web browsers, lost its dominant position when customers migrated to Internet Explorer, Microsoft's Web browser. Internet Explorer was easy to install and had no significant differences in terms of usability. This example serves to illustrate that:
A) fast-following smaller firms are always ready with newer and possibly superior products.
B) customers of technology companies are becoming increasingly savvy and more demanding.
C) the open source nature of technology ensures that no firm can expect to monopolize a market.
D) firms need to employ increasingly stringent intellectual property norms to guard against infringements from smaller, competitive rivals.
E) firms with low switching costs can be easily and rapidly overtaken by strong rivals.
Correct Answer:

Verified
Correct Answer:
Verified
Q2: Market entry is the same as building
Q8: _ exist when consumers incur an expense
Q17: _ refers to performing different tasks than
Q20: The paths through which products or services
Q31: According to Michael Porter, the reason many
Q45: A salesperson's ability to effectively bargain with
Q51: According to Porter, strategy is fundamentally about
Q56: Technology plays the most significant role in
Q59: Which of the following is a source
Q63: As one of the primary components of