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    Information Systems Study Set 2
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    Exam 2: Strategy and Technology: Concepts and Frameworks for Understanding What Separates Winners From Losers
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    The Paths Through Which Products or Services Get to Customers
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The Paths Through Which Products or Services Get to Customers

Question 20

Question 20

Multiple Choice

The paths through which products or services get to customers are known as _____.


A) information pathways
B) vertical markets
C) distribution channels
D) proxy networks
E) horizontal markets

Correct Answer:

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