Multiple Choice
Circle the equation that is true most firms with a profitable customer base:
A) Customer Acquisition Costs < CLV = NPV (future customer profits)
B) CLV < Customer Acquisition Costs = NPV (future customer profits)
C) NPV (future customer profits) < CLV = Customer Acquisition Costs
D) Customer Acquisition Costs < MVP = Product/Market Fit
Correct Answer:
Verified
Correct Answer:
Verified
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