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A Popular Food Company, Crunchez Corp

Question 10

Multiple Choice

A popular food company, Crunchez Corp., is finding it difficult to retain its buyers as another food company, MidnightSnax Inc., has started to provide the same product with the same taste for a lesser price. Which of the following is a threat to Crunchez Corp.?


A) Cost push inflation
B) Supplier power
C) Switching cost
D) Unused production capacity

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