Multiple Choice
In an attempt to stop declining profitability, ICI, a British chemical company, deleted petrochemical products from its production and concentrated on specialty chemicals, a less capital-intensive, less cyclical business. What type of a grand strategy was ICI using?
A) retrenchment
B) stability
C) growth
D) maturity
E) cutback
Correct Answer:
Verified
Correct Answer:
Verified
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