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The Creation of Ingram Distribution Allows Booksellers to Streamline the Ordering

Question 20

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The creation of Ingram Distribution allows booksellers to streamline the ordering and return procedures of their books. Ingram made all the books bookstore owners wanted available in one centralized warehouse. Many new bookstore owners would be unwilling and/or unable to return to the method of ordering books from the individual publishers. This is an example of the creation of______________ .


A) high buyer dependence on a supplier
B) pure competition
C) transactional freedom
D) high supplier dependence on a buyer
E) none of these

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