menu-iconExamlexExamLexServices

Discover

Ask a Question
  1. All Topics
  2. Topic
    Business
  3. Study Set
    Marketing Research
  4. Exam
    Exam 8: Measurement and Scaling: Fundamentals and Comparative Scaling
  5. Question
    ________ Is the Assignment of Numbers or Other Symbols to Characteristics
Solved

________ Is the Assignment of Numbers or Other Symbols to Characteristics

Question 65

Question 65

Multiple Choice

________ is the assignment of numbers or other symbols to characteristics of objects according to certain pre-specified rules.


A) Scaling
B) Ranking
C) Measurement
D) Rating

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q21: In the department store project, numbers 1

Q25: In measurement,when assigning numbers to the characteristics

Q37: Constant sum scale data are sometimes treated

Q60: When using Q-sort scaling _ to _

Q62: In marketing research,attitudinal data obtained from rating

Q63: A(n)_ is a scale whose numbers serve

Q66: The _ is the highest scale.It allows

Q66: A nominal scale can only involve the

Q70: When using constant sum scales,if respondents allocate

Q76: It is the obligation of the researcher

Examlex

ExamLex

About UsContact UsPerks CenterHomeschoolingTest Prep

Work With Us

Campus RepresentativeInfluencers

Links

FaqPricingChrome Extension

Download The App

Get App StoreGet Google Play

Policies

Privacy PolicyTerms of ServiceHonor CodeCommunity Guidelines

Scan To Download

qr-code

Copyright © (2025) ExamLex LLC.

Privacy PolicyTerms Of ServiceHonor CodeCommunity Guidelines