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    Marketing Research
  4. Exam
    Exam 2: Defining the Marketing Research Problem and Developing an Approach
  5. Question
    ________ Is Not a Qualitative Research Technique
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________ Is Not a Qualitative Research Technique

Question 40

Question 40

Multiple Choice

________ is not a qualitative research technique.


A) Word association
B) Focus group
C) Depth interview
D) Conclusive research

Correct Answer:

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