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    Marketing Research
  4. Exam
    Exam 10: Questionnaire and Form Design
  5. Question
    The Great Weakness of Questionnaire Design Is Lack of ________
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The Great Weakness of Questionnaire Design Is Lack of ________

Question 38

Question 38

Multiple Choice

The great weakness of questionnaire design is lack of ________.


A) theory
B) precision
C) consensus
D) accuracy

Correct Answer:

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