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Companies May Use Two Types of Processes That Companies Use

Question 27

Multiple Choice

Companies may use two types of processes that companies use to develop product ideas: exploration and exploitation.Exploration usually involves getting out of one's usual domain and exploring new areas for ideas.In contrast,exploitation refers to finding a use for those new ideas.What type of activity is associated with the exploitation of an idea?


A) Experimentation
B) Play
C) Implementation
D) Innovation

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