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    Exam 25: Monopolistic Competition
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    The Advertisement Approach That Allows a Consumer to Follow Up
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The Advertisement Approach That Allows a Consumer to Follow Up

Question 149

Question 149

Multiple Choice

The advertisement approach that allows a consumer to follow up directly to an advertising message is known as


A) direct marketing.
B) mass marketing.
C) indirect marketing.
D) interactive marketing.

Correct Answer:

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