O'Neill, Incorporated's Segmented Income Statement for the Most Recent Month

Multiple Choice

O'Neill, Incorporated's segmented income statement for the most recent month is given below. For each of the following questions, refer back to the above original data. If sales in Store B increase by $30, 000 as a result of a $5, 000 increase in traceable fixed expenses:

A) the contribution margin should increase by $18, 000
B) the segment margin should increase by $17, 000
C) the contribution margin should increase by $12, 000
D) the segment margin should increase by $7, 000