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The Two Generic Competitive Advantages- _______________ -Are Operationalized in Terms

Question 27

Multiple Choice

The two generic competitive advantages- _______________ -are operationalized in terms of cost, quality performance, quality conformity, product flexibility, volume flexibility, and customer service.


A) delivery speed and reliability
B) price and quality
C) market leadership and quality
D) delivery speed and price
E) price and reliability

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