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    Basic Marketing Study Set 1
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    Exam 19: Managing Marketings Link With Other Functional Areas
  5. Question
    A Marketing Plan Is More Likely to Be Funded If
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A Marketing Plan Is More Likely to Be Funded If

Question 51

Question 51

True/False

A marketing plan is more likely to be funded if the marketing manager has included financial measures as quantitative criteria when screening possible opportunities.

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